…a dedicated New-England based communications pro with 10+ years of strategic, growth-focused PR experience working with new and legacy direct-to-consumer brands in footwear, apparel, tech, outdoor, and pop culture, with top clientele including:
PR has changed, yet many PR approaches remain stagnant. I’ve evolved my approach based on an understanding that real, results-driven PR will not only drive awareness, engagement, and traffic, but also convert customers and drive revenue.